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2011年全国普通高等学校招生统一考试
上海 英语试卷
第I卷 (105分)
I. Listening Comprehension
II. Grammar and Vocabulary
Section A
Section B
Directions: Complete the following passage by using the words in the box. Each word can only be used once. Note that there is one word more than you need.
A. launched B. unpleasant C. applying D. technically E. impact
F. coating G. fixed H. miraculously I. superior J. advances
How would you like to wear the same underwear (内衣裤) for weeks? Owing to the work that has gone into developing intelligent materials, this may not be as 41 as it sounds. Self-cleaning clothes have now been created, and these new materials provide 42 resistance to dirt as well as water. As a result, they require much less cleaning than traditional materials.
The creation of self-cleaning clothes provides an example of how nature helps scientists develop better products. This self-cleaning nature is known as the “lotus effect”. The name comes, of course, from the lotus leaves, which are famous for growing in muddy lakes and rivers while remaining almost 43
clean. By observing nature, scientists are 44 the qualities of the lotus leaves to the materials they have engineered. Because of this, some remarkable new products have been 45 . Among them are special windows that are resistant to dirt and water. A special 46 on these windows not only prevents dirt from sticking to their surfaces, but also allows dust to be easily washed off by the rain. In fact, these new windows have already been 47 to some cars. Even when traveling at high speed through rain, these cars never have to use their windshield wipers (雨刮器).
Although we have already seen some practical applications, even more dramatic 48 will be made in the future, and they will, perhaps, change our world completely. Undoubtedly, technology is an important development, and it will have an even bigger 49 on our lives.
III. Reading Comprehension
Section A
Directions: For each blank in the following passage there are four words or phrases marked A, B, C and D. Fill in each blank with the word or phrase that best fits the context.
Everyone in business has been told that success is all about attracting and retaining (留住) customers. It sounds simple and achievable. But, 50 , words of wisdom are soon forgotten. Once companies have attracted customers they often 51 the second half of the story. In the excitement of beating off the competition, negotiating prices, securing orders, and delivering the product, managers tend to become carried away. They forget what they regard as the boring side of business— 52 that the customer remains a customer.
53 to concentrate on retaining as well as attracting customers costs business huge amounts of money annually. It has been estimated that the average company loses between 10 and 30 per cent of its customers every years. In constantly changing 54 , this is not surprising. What is surprising is the fact that few companies have any idea how many customers they have lost.
Only now are organizations beginning to wake up to those lost opportunities and calculate the 55
implications. Cutting down the number of customers a company loses can make a big 56 in its performance. Research in the US found that a five per cent decrease in the number of defecting (流失的) customers led to 57 increases of between 25 and 85 per cent.
In the US, Domino’s Pizza estimates that a regular customer is worth more than $5,000 over ten years. A customer who receives a poor quality product or service on their first visit and 58 never returns, is losing the company thousands of dollars in 59 profits (more if you consider how many people they are likely to tell about their bad experience).
The logic behind cultivating customer 60 is impossible to deny. “In practice most companies’ marketing effort is focused on getting customers, with little attention paid to 61 them”, says Adrian Payne of Cornfield University’ School of Management. “Research suggests that there is a close relationship between retaining customers and making profits. 62 customers tend to buy more, are predictable and usually cost less to service than new customers. Furthermore, they tend to be less price 63 , and may provide free word-of-mouth advertising. Retaining customers also makes it 64 for competitors to enter a market or increase their share of a market.
50. A. in particular B. in reality C. at least D. first of all
51. A. emphasize B. doubt C. overlook D. believe
52. A. denying B. ensuring C. arguing D. proving
53. A. Moving B. Hoping C. Starting D. Failing
54. A. markets B. tastes C. prices D. expenses
55. A. culture B. social C. financial D. economical
56. A. promise B. plan C. mistake D. difference
57. A. cost B. opportunity C. profit D. budget
58. A. as a result B. on the whole C. in conclusion D. on the contrary
59. A. huge B. potential C. extra D. reasonable
60. A. beliefs B. loyalty C. habits D. interest
61. A. altering B. understanding C. keeping D. attracting
62. A. Assumed B. Respected C. Established D. Unexpected
63. A. agreeable B. flexible C. friendly D. sensitive
64. A. unfair B. difficult C. essential D. convenient
Section B
Section C
Section D
Directions: Read the passage carefully. Then answer the questions or complete the statements in the fewest possible words.
Sociologists have long recognised that organisations of less than 200 individuals can operate through the free flow of information among the members. Once their size goes beyond this figure, the organizations are getting less flexible. So it seems necessary to prevent total disorder resulting from failures of communication.
One solution to this problem would, of course, be to structure large organisations into smaller units of a size that can act as a group. By allowing these groups to build reliance on each other, larger organizations can be built up. However, merely having groups of, say, 150 will never of itself be a complete solution to the problems of the organization. Something else is needed: the people involved must be able to build direct personal relationships. To allow free flow of information, they have to be able to communicate with each other in a casual way. Maintaining too formal a structure of relationships inevitably prevents the way a system works.
The importance of this was drawn to my attention two years ago by the case of a TV station. Whether by chance or by design, it so happened that there were almost exactly 150 people in the station. The whole process worked very smoothly as an organization for many years until they were moved into purpose-built accommodation. Then, for no apparent reason, the work seemed to be more difficult to do, not to say less satisfying.
It was some time before they work out what the problem was. It turn out that, when the architects were designing the new building, they decided that the coffee room where everyone ate their sandwiches at lunch times was an unnecessary luxury and so did away with it. And with that, they accidentally destroyed the close social networks that strengthened the whole organization. What had apparently been happening was that, as people gathered informally over their sandwiches in the coffee room, useful information was casually being exchanged.
(Note: Answer the questions or complete the statements in NO MORE THAN EIGHT WORDS.)
50. What size of an organization may lead to communication failures?
51. What are the two solutions to the communication problem within a large organization?
52. After the TV station moved into new accommodation, its operation ___________________________.
53. From the case of the TV station, we can conclude it is ____________________________________ that make(s) an organization more successful.
第Ⅱ卷 (共45分)
I. Translation
Directions: Translate the following sentences into English, using the words given in the brackets.
1. 你为什么不在网上订票? (Why)
2. 我常把王海误认为他的双胞胎弟弟,因为他们长得太像了。(mistake)
3. 对父母而言,没有什么能与孩子的身心健康相比。 (compare)
4. 自从出国留学后,她就不再和我们保持联系了。 (No longer)
5. 如果能找到任何适合你的学习方法,你的学习效率就可能明显提高。(whatever)
II. Guided Writing
Directions: Write an English composition in 120—150 words according to the instructions given below in Chinese.
假如你是启明中学(Ming Qi Middle School)的李明,想申请一个扶贫项目,帮助贫困地区的儿童。根据以下启事,写一封申请信(信中不能提到真实姓名和学校)。
启事
国际儿童基金会将资助中学生开展扶贫项目,以帮助贫困地区的儿童。申请成功者将获得项目经费2000元。
有意者请来信告知:
1) 你个人的基本情况;
2) 你对申请项目的基本设想;
3) 项目经费的使用计划。
联系方式: 2011hope@icf.org
2011
参考答案
01—05. BAABA 06—10. CDCDC 11—13. CDD 14—16. CBA
17. 655038 18. seafood 19. rubbish 20. recycling
21. a few seconds 22. a shopping list 23. Major events 24. is permanent
25—29. ADBDC 30—34. BBACA 35—40. DDCDAB
41—45. BIHCA 46—49. FGJE
50—54. BCBDA 55—59. CDCAB 60—64. BCCDB
65—68. DAAB 69—71. BAA 72—75. BCDD 76—80. BEFCD
81. An organization of more than 200 individuals.
82. Structuring smaller organizations and building direct personal relationships.
83. seemed to be more difficult / less satisfying
84. the close social networks / the free flow of information / the causal communication
1. Why not / Why don’t you book tickets online / reserve the ticket(s) on the Internet?
2. I often mistake Wang Hai for his twin brother because they look so similar / very much alike.
3. As for parents, nothing can be compared with their children’s physical and mental health.
4. No longer has she kept in touch with us since she went abroad for further study / education.
5. If you can find whatever learning method (that) suits you, your study / learning efficiency is likely to improve remarkably.
Listening Comprehension
Section A
1. W: It’s nice of you to come here to pick me up, Mr. Smith.
M: Don’t mention it. How was the flight?
Q: Where does the conversation most probably take place?
1. W: I wonder if there is a service charge for our meal.
M: I think so. The menu said the service charge is 10%.
Q: How much is the service charge if the food costs 50 dollars?
2. M: Here is your room key and the checkout time is 12 noon.
W: Thanks for reminding me.
Q: What is the most probable relationship between the two speakers?
3. W: Sorry, sir. We are working on your order right now and we’ll be delivering it soon.
M: Soon? How soon is soon?
Q: How does the man feel?
4. M: Hi, Jane. It’s been ages. You haven’t changed a bit!
W: Except for the hair!
Q: What does the woman mean?
5. W: OK, Mathew. Time for bed.
M: But mom, the talent show is starting in 5 minutes.
Q: What does the man mean?
6. M: Hi, Jenny. How are you getting on with your packing?
W: I’m still deciding what to take with me.
Q: What can we learn about Jenny?
7. M: Everybody is here except John. Shall we start the meeting?
W: If we wait for John. We might be here all night.
Q: What does the woman mean?
8. M: I’m glad you are finally moving.
W: I can’t tell you how happy I am. I won’t have to listen to my neighbor’s TV.
Q: What can we learn about the woman?
9. M: Oh, we left our road map at home.
W: Well, since we haven’t gone very far. We might as well just turn around.
Q: What will the speakers probably do?
Section B
Blank 11-13 are based on the following Passage.
The Common Wealth is a group of 54 countries. The member states all use English as a common working language and have similar legal and education systems, but represent nearly every religion, race and political system on the planet. The Common Wealth is active in a huge number of areas such as health and economics. The heads of government meeting is held every two years where the leaders of the member states get together to discuss current issues. Common Wealth Day is held in the second week of March every year when Common Wealth’s citizens, particularly children, have a chance to celebrate their friendship. The Common Wealth also holds sporting and arts events. There is an annual writer’s price and a yearly arts and crafts competition. Perhaps the most well-known event sponsored by organization is the Common Wealth games, which is held every four
years in one of the member countries. The games have gained another name, the friendly games because of their reputation for good-natured competitiveness.
Questions:
1. What do the member states of the Common Wealth have in common?
2. What do people do on Common Wealth Day according to the passage?
3. What is the passage mainly about?
Blank 14-16 are based on the following speech.
There is a popular belief that a college education is something to be endured in order to become qualified to obtain certain kinds of jobs or to go to graduate school. This is not what we are trying to do at Harvard. The most obvious goal of a college educationer is to give knowledge, but it is far from the most important. Remarkably few of the facts you learn here will remain in your memory for many years, and some of those that do might be proved false by new knowledge. At Harvard, we have looked to other things we can give that will last a little longer. Among these things are certain habits of mind, such as the ability to have more critical analysis, to make more accurate and logical use of information and so forth. In addition to these habits of thought, it is our hope that we can help you develop certain attitudes of mind like a willingness to accept uncertainty and the lack of definite truth. Beyond providing these qualities, a college education should try to lay a foundation for the creative use of leisure time which can be cultivated in the classroom. Yet, the cultivation of this ability will also occur outside of the classroom. For example, on sports fields, in music rooms, and so on.
Questions:
4. Which of the following is regarded as the most important at Harvard?
5. Which quality mentioned below can be cultivated both inside and outside the classroom?
6. What is the speech mainly about?
Section C
Blank 17-20 are based on the following conversation.
W: Good morning! Green Sense. Can I help you?
M: Hello, my name is Mary White and I want to complain about a sea food restaurant.
W: OK, can I take down your telephone number?
M: My phone number is 655038.
W: Good! So what would you like to complain about?
M: Actually two things. First, the restaurant dumps its rubbish on the street and you can imagine what that attracts—rats!
W: Right! I’ve got that! And the second problem?
M: The restaurant doesn’t put bottles and cans in recycling bins. It’s not responsible.
W: Got it! What’s the address of the sea food restaurant?
M: It’s 449 Shanghai Street.
W: OK! We’ll look into it and call you back.
M: Thank you. Goodbye!
Complete the form. Write ONE WORD for each answer.
Blank 21-24 are based on the following conversation.
W: What’s the article about?
M: It’s basically about memory. And it says you’ve got three memories: short term, medium term and long term.
W: Um…
M: They say that short term memory lasts only a few seconds. So you just sort of read something and you remember the beginning of the sentence just until you get to the end of the sentence.
W: Um…
M: And then medium term memory. The example they give is something like trying to remember that you’ve got to buy bread.
W: Like a sort of a shopping list of things to do?
M: Yeah! After you buy bread, you don’t need to store that memory. So it’s erased.
W: Just sort of a day-to-day management.
M: Eh…then long-term memory. They are talking about the major events that happen in your life such as your wedding.
W: And you never forget them.
M: Yeah…I suppose so. Permanent memory.